Subscribe to Future Editions Forward to a Friend

 

 

Burson-Marsteller's digital training program, Digital in Action, took place in Santiago, Chile between August 19-21.

Founding Chairman, Harold Burson, discusses the role of public relations in a downturn economy on his blog.

B-M EMEA launches Website Benchmarking, one component of B-M's integrated Digital Check-Up product.

The Asia Pacific PR market is increasingly becoming sophisticated and highly competitive and digital is a key to success, says Bill Rylance, Chairman, Asia Pacific.

New Burson Person: B-M Brazil hired Cely Carmo as the market's new Digital Strategist.

Marissa Mayer, Vice President of Search Product and User Experience at Google, talks about the company's past, present and future on its 10th anniversary.

Engagement, as well as traditional online measurement standards such as click through rates, serves as an important new metric: analyzing the conversation and actions of users.

 

As mobile enters into the marketing equation, education will become critical for clients and agencies.

The growth of digital media will drive sales and profits for 100 Asian media companies during the next three years.

Time and the Web browser: Where does all the wasted time go when online?

TechCrunch50 and Communications Innovation: What can the marketing communication industry learn from new technology and entrepreneurial talent?

Participating in social media is like diving with sharks: get in the water!

Yammer is a private communication network for companies where employees answer the question, "What are you working on?"

Use Dropbox to store, sync and share your files on the Web.

Snipd is your scissors online: grab pieces of content from any page to save and share later.

 

Closet Couture is an online fashion community where users can receive style consultation and product news.

The iFundVC blog tracks investments and applications on Apple's iPhone. It is part of Kleiner Perkins Caufield & Byers' iFund.

Google Chrome is a new PC Web browser that offers faster load times as well as simple design.

Connect with Burson- Marsteller on Facebook

Watch videos from Burson- Marsteller on YouTube

Follow news and insights from Burson- Marsteller Digital Strategists on Twitter

Engage in different sights from Burson- Marsteller on Flickr

 

 

Use Google Insights for Search to collect information about location, time and popularity of unique search terms.
A video tribute to Twitter: "You're No One If You're Not on Twitter."

A video tribute to Twitter: "You're No One If You're Not on Twitter."

 Erik Cornelius

Erik Cornelius
Associate, Corporate Practice, Seoul

What is your browser's homepage? iGoogle

What is your favorite social network? Facebook though I am experimenting with LinkedIn these days

Where do you share your photos? Lately, my serious photography goes up on Flickr and the snapshots end up on Facebook.

What is your favorite blog? I read The Marmot's Hole to keep up on Korean issues, but my true favorite is future perfect, a deeply insightful blog kept by Nokia field researcher Jan Chipchase.

What was your internet wow moment?
My wow moment came when I saw the incredible increase in fundraising revenue after just a month of e-mail and "netroots" campaigns while working at the DSCC during the 2004 US election cycle.

Ambient intimacy refers to the ability to stay in touch with someone, on a level of regularity, in a world without time and space constraints. Tools like Twitter and Facebook connect you with interests around your personal network.


Broadband quality by country.

 

 

 

©2008 Burson-Marsteller All Rights Reserved Unsubscribe
230 Park Ave. South, New York, NY 10003

Questions? Comments? Contact us: B-MDigital@digital.bm.com.